Here’s why you should consider building a Digital HQ in the next two years

If someone walked into your office three years ago and predicted an entire remote workforce — including hiring, onboarding, and managing teams online — you probably wouldn’t have believed it.

The pandemic has destroyed everything we understood and thought we knew about work. Looking back now, we entered a new era of work without realizing that it was. We thought we were building a temporary and reactive solution, when in fact we have created what is the foundation for the future of work.

As we embrace a new normal, there will be some businesses that will struggle to return to the old ways of working, and others that will want to retain the benefits of working from home. But the real winners will be those who are willing to build on the gains made by redefining what work is: where, when and how it is done. This starts with a digital headquarters – a place to integrate various software, apps, and data into one platform, allowing employees, including employees, external customers, and partners to collaborate from anywhere.

End the war for talent and give employees what they want

As we emerge from the pandemic, the major layoff shows no signs of slowing down. Recent research has shown that more than a third of employees want to leave their employer in the next year alone. If companies want to retain loyal employees and attract top talent, they need to rethink what the future of work looks like.

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In fact, after more than two years of remote and hybrid working, flexibility is key for employees. That’s not just where they work, but when and how they work. According to recent research from Slack, nearly half of employees said they would look elsewhere if their employers couldn’t offer them the right level of flexibility.

For companies that want to listen, the challenge is how to enable that flexibility. Without the right platforms, it is an impossible task. Now that hybrid has become the standard way of working in many industries, building a single platform for collaboration is vital to empowering employees to thrive in a world where they can work from anywhere. After all, work isn’t a place you go, it’s something you do.

Bring teams, apps and information together in one place to improve productivity

A digital headquarters enables greater collaboration by bringing cross-functional teams together to collaborate in real time. It also avoids the productivity pressures that come when employees are forced to move back and forth between apps, navigate scattered files, and search for valuable information.

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Go1, a provider of enterprise learning platforms, uses Slack to create a single point of access for all of its people and information, as well as the integrations and apps that help automate and accelerate workflows. For example, when it comes to the support tickets, they are automatically placed in a channel so that the right experts from across the company can immediately work together to resolve a request.

And it’s not just about internal collaboration. The success of an organization often depends on relationships with its external partners. With only one place to connect, employees can communicate and collaborate not only with each other, but also with customers and partners in a much more efficient and effective way.

Online design platform Canva uses Slack to support internal collaboration within the sales force, making it easier for them to communicate and collaborate with customers and prospects. With less time wasted emailing back and forth and less information lost on phone calls, the team can focus on what it does best: building meaningful relationships that last.

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A connected employee experience is essential to improve the customer experience
A recent IDC survey found that 85 percent of people agree that an improved employee experience and greater engagement can translate into a better customer experience. Getting there, however, requires building a single source of truth that removes friction between multiple platforms and helps streamline the way teams from across the organization connect and collaborate.

By creating a digital headquarters, companies can lay the foundation on which to deliver long-term value for employees, customers and partners. This means that as their needs, goals, and priorities change, they have the flexibility to add or remove integrations. So wherever a company is today, a single platform to collaborate will provide a strong foundation to adapt to whatever the future holds and empower employees to succeed.

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