New business trends, products, services and technologies require new marketing strategies. Reuters Events Strategic Marketing NYC 2022 brings together leading marketing experts from the best global companies to show you what the future of marketing holds. This includes more than 50 chief marketing officers and more than 350 senior leaders in more than 30 sessions. … Read more

A lot of people usually want to become an American Airlines flight attendant. “It’s a long way lower adoption rate than Harvard,” as former American Airlines CEO Doug Parker put it a few years ago. “We get the best of the best.” At the time, he was probably right. Before the pandemic, American Airlines had … Read more

Penfold, a digital pension platform, has closed a Series A funding round of £7 million ($8.49 million) led by Bridford Group, an investment group. Jeremy Coller, Chief Investment Officer and Chairman of Coller Capital, also participated in the round. Penfold has also raised additional funding through a crowdfund among its client base. The money will … Read more

“The transition from a homegrown success story to a new international market is a challenge for most companies. Add to that the combination of a pandemic, an industry under scrutiny and a highly vulnerable customer base – now there is a challenge. “My answer to anyone starting a business is to keep the product as … Read more